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AFRICANISMO, Interior inspiration from Southern Africa. When it comes to design, Africa is sustainable. It will always bring passion and warmth to a place. It will always bring the joy of the handcrafted, the colourful, the natural. It will always inspire.
Africanismo celebrates the creativity and ingenious resourcefulness borne out of a continent that is both beautiful and harsh. It embraces the spirit and soulfulness of all who live in southern Africa and the inspiration they provide one another daily.
Photographer Craig Fraser has an impressive background in photojournalism, hard news and commercial interiors. His work has appeared in ELLE Decoration UK and France, Swedish Gourmet and Habitat, as well as local publications like House and Leisure, Femina and Fair Lady. While one might wonder why someone would depart from such a résumé, there came a time when Craig wanted to explore more authentic cultural pursuits. Even though his work has paired him with some of the world’s top designers and stylists, his heart remains rooted in Africa. As managing director of Quivertree Publications, Craig now focuses on showcasing niche subjects with a uniquely South African character. Equipped with a discerning eye and an unfaltering lens, he is deeply passionate about local design and culture and delights in the endless source of inspiration right on his doorstep.More About The Author
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